Every home buying journey is different, and you’ve seen it all. Some houses are easy to move, some clients are easy to please, and sometimes everything is challenging! One way to make sure that your clients feel cared for, and will call you again the next time they need to buy or sell a property, is to make sure you have a solid plan in place to keep them engaged. A core part of that strategy is giving a closing gift that is specific, unique, and that reminds them of you long after all the paperwork is signed and the moving boxes are unpacked. Here are three reasons map art is the best closing gift:
1. Pride of Place
Your client has selected their new home for all sorts of reasons. Of course things like the number of bathrooms and how updated the kitchen is are factors, but most people also really care about their neighborhood amenities and the character of their city or town. Some clients want two bathrooms AND a good school district. Or maybe they’re looking for a dining room AND a quiet back yard to look out on? Some want high ceilings AND access to all the best shops and restaurants right outside.
Gifting artwork that celebrates the location your client has chosen means that you know they’re a fan! You don’t have to guess if they’re into red wine or white wine. Imagine: no more wondering which sports team they’d appreciate tickets to see, which scents they might be allergic to, or whose name they might want engraved.
You already know how they feel about the place they’ve just moved to: they’re thrilled.
2. Top of Mind
Paper Places are framed, custom artwork designed to be displayed. You can be fairly confident that your gift will be hung on a wall or styled on a bookshelf, because that’s what it’s designed to do. It won’t be eaten, used up, or stashed in a cabinet somewhere for special occasions.
A gift that remains visible in the home is a gift that keeps you top of mind whenever the subject of real estate comes up. This is true whether it’s friends they might refer to you or their own future real estate needs. When they remember that your contact information is conveniently included on the back of the frame, the deal is sealed.
Imagine your client saying “Thanks! My Realtor® gave it to me!” every time they have guests over who compliment the Paper Place hanging in their beautiful new kitchen. Now that is the best closing gift!
3. The Feel-Good Factor
Each Paper Place is crafted, customized, and framed by hand in Arlington, MA. Your purchase directly supports a small, woman-owned business. As an independent artist, I am able to offer a range of customization and done-for-you gifting options so that you have less to worry about.
Your client will feel cared for and known because of the thoughtfulness of your gift, but they also know that you care about local economies and small businesses. Shopping small also means that you receive the kind of personalized, responsive service that you offer your clients every day.
Hi, I’m Abigail! I created Paper Places as a way to celebrate the shapes of the places we live and the places we love. Sometimes those are the same, and sometimes they’re different! Every place is special to someone and I try to honor that.
You can customize Paper Places in various ways: add a place marker (or markers) to highlight specific locations, or request a custom Paper Place of a town, city, lake, river, or other area. Anything is possible: I can also combine multiple locations, or show how different places are connected.
Get a coupon for free shipping on your first Paper Places order, and receive a quarterly email with gifting tips and inspiration. Unsubscribe at any time.
Get in touch with Abigail for more details on done-for-you gifting, bulk discounts, customization options, etc.