Some people can’t stand the sound of fingernails on a chalkboard, or the squeaky noise that styrofoam makes. Some people get aggravated when they see garbage on the ground, and some people get annoyed by poor grammar in an email from a colleague. We all have our pet-peeves, our things that people around us probably don’t even notice, right?
My pet-peeve is kinda weird…I get riled up when I encounter situations that are awkward or inefficient because of poor design. Everything from kitchen tools that fall apart when you try to use them (spatulas with a rubber scraper and a wooden handle, I’m looking at you) to websites that make it hard to find key content. One of the things that landed on this list quite some time ago was invitations, especially wedding invitations, that have a lot of little pieces, and no good way to keep track of them.
In my invitation design work I typically address this issue by using pocket enclosures that go inside an envelope and have their own little pocket that holds all of the bits and pieces. This can be an expensive option, though, as the enclosure itself costs at least $0.70 per invitation, which can be a significant percentage of an invitation budget for a piece that doesn’t actually communicate anything, just looks nice.
It was the intersection of these two problems: lots of pieces, and expensive pockets, that I set out to solve, and I came up with this:
Teal, gold, and triangles. A shimmery gold envelope coordinates with the metallic ink on the bright, handmade paper band around the invitation.
The invitation is a generous 5″ x 7″ (A7 size) which feels big, but isn’t ridiculous.
The accordion fold reveals plenty of space to describe all of the details of your big day, from hotel blocks to directions and RSVP information, as well as a little note instructing guests that they can pull the three panels apart at the perforations to make this:
With this invitation design, I wanted to solve the “loose bits” problem in a more cost-effective way, but I also started thinking about what happens to the invitations after they arrive at their destination. I take a lot of care when I’m designing and making these things, and it seems sad to just have the invitations be destined for the bin after the wedding is over, so this invitation doubles as a decoration that guests can hang in their home as a cheery pick-me-up for birthdays, holidays, or all year. The added bonus, I suppose, is that if they hang it up somewhere in their home, they’ll also know where to find it when your wedding day comes around and they realize they don’t know the way to the venue!